Project overview
Solihull Endo is a specialized Endodontic clinic in Solihull dedicated exclusively to referrals, providing expert care in root canal treatments and a comprehensive array of advanced endodontic services.
Project Challenges
The company faced a significant challenge in generating leads online, as their competitors were already doing so. They reached out to us to help generate leads, and we recommended starting with website development and ranking for different keywords to attract leads.
Issues list
Low online visibility for national keywords
Low rank for targeted keywords
Absence of optimized content
No online presence
Minimal calls or WhatsApp inquiries
Our solutions
To tackle these issues, we implemented a holistic local SEO strategy designed to increase online visibility and revenue:
- Website Optimization: A complete website overhaul was performed to enhance the user experience, focusing on service offerings and clear calls to action for inquiries.
- SEO Audit: A detailed audit was conducted to identify technical SEO and content improvements, ensuring it catered to local search intent.
- Keyword Research: We focused on local keywords, analyzing search trends and optimizing the site content for maximum reach.
- Competitor Analysis: We analyzed competitor websites and local SEO strategies, identifying opportunities for improvement and implementing them on the client’s site.
Focus on Revenue Keywords: We ranked for multiple keywords to increase revenue.
Results
Before SEO
After SEO
Website UX : Poor
Keyword Rank: 0
Leads: 0
Website Clicks: 0
Impressions: 0
Website UX: Revenue-focused
Keyword Rank: 10+
Leads: 20
Website Clicks: 200
Impressions: 10,000
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